Critical analysis on a way to increase customer’s attention to brand advertising

PLEASE USE AT LEAST 10 REFERENCES EACH QUESTIONS! REALLY IMPORTANT THE TEACHER REQUEST THEM, I NEED ALSO TO HAVE AN HIGHER MARK! ALSO PLEASE DO CRITICAL ANALYSIS AND YOUR UNDERSTANDING OF THE TOPIC.

1. Present a short and critical analysis of one way to increase customer’s attention to brand advertising based on a specific campaign in any chosen modality (video, print, outdoor). 2. Introduce the concept of virtual identity and briefly evaluate its key psychological and social effects. 3. What is the influence of social media on the development of body image and body identity in children and teenagers? 4. Introduce the concept of audience participation and co-creation in movies using specific examples and briefly evaluate psychological and social benefits and dangers. 5. Virtual world consumption – how do you view the current and future involvement of brands in virtual consumption?

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